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ProVenue Exchange 2019, themed “Inspire Your Community Through the Power of Experience” will drive innovation toward affecting positive change in community with influence from the experience industry.

12:00 PM – 6:00 PM | Registration Desk
Atrium

12:00 PM – 6:00 PM | Product Showcase
Centennial Foyer

6:00 PM | Happy Hour
Presented by ISG Technologies and Zebra Technologies
Location: Tap Room

6:30 AM | 5K Race
Hotel Lobby

8:00 AM – 5:00 PM | Registration
Atrium

8:00 AM – 9:00 AM | Breakfast
Tap Room/Private Dining

9:00 AM – 9:05 AM | Welcome to ProVenue Exchange 2019
Ed Gow, VP of Client Engagement, Tickets.com
Interlocken Ballroom AB

9:05 AM – 9:15 AM | Inspire Your Community Through The Power Of Experience
Joe Choti, President & CEO, Tickets.com
Interlocken Ballroom AB

9:15 AM – 9:45 AM | Keynote Address
Robert (Bob) Legters, Chief Data Officer, FIS Global
Interlocken AB

9:45 AM – 10:55 AM | Product Roadmap
Bob McClintock, VP of Product Management, Tickets.com
Interlocken Ballroom AB

10:55 AM – 11:00 AM | Day 1 Announcements
Ed Gow, VP of Client Engagement, Tickets.com
Interlocken Ballroom AB

11:00 AM – 11:15 AM | Break

11:00 AM – 3:45 PM | Ask The Experts
Room: Fir

11:15 AM – 12:15 PM | Breakout Sessions

MyProVenue Update: Catch Up on the Latest New Features
Presented by Tickets.com
Join us for a presentation of the ongoing evolution of MyProVenue. We continue to work with clients to prioritize features and to improve the User Experience. Join us for a detailed walk-through of new and recently added features. Are you taking full advantage of all we have to offer?

Speakers: Mike Turner, Director of Product Management and Laura Holmes, Configuration Manager at Tickets.com
Location: Interlocken Ballroom C

ProVenueForce and Beyond
Presented by Tickets.com
Customize and extend the functionality of our integrated Salesforce CRM platform, and watch productivity soar. We will showcase strategies for tailoring the ProVenueForce experience for different roles, configuring the Lightning interface to bring important information front and center, and automating key processes for people currently drowning in manual steps.

Speaker: Allyson Miller, Director of Product Management at Tickets.com and Seth Arias, CRM Data Analyst at Angels Baseball
Location: Interlocken Ballroom D

RDP 101
Presented by Tickets.com
Our Registered Developer Program powers numerous integrated 3rd party products and enables entertainment organizations to develop their own extensions to our ticketing platform.  Join us as we discuss the basics of integrations, why they are important, and how they can benefit your organization.  We will also spend time myth-busting common misconceptions about integrations.

Speaker: Jim Felicito, Product Management Specialist at Tickets.com
Location: Centennial Ballroom E

Getting Creative with Membership and Loyalty
Presented by Tickets.com
Explore creative ways for approaching Membership and Loyalty, ideas that can help drive new revenue streams, increase customer retention, and break the mold of traditional programs.

Speakers: Derek Argobright, Chief Technology Officer at Tickets.com; Josh Ziegenbusch, Senior Director, Service and Retention and Austin Redman, Senior Manager of Ticket Operations at Oakland A’s
Location: Centennial Ballroom F

CrowdConnect: Email Marketing with Ease
Presented by Tickets.com
Take a walk through email marketing from concepts to actions and results. Pete will explain Lists, Custom Fields, Segments, Patron Preference, Automation and Responsive Design Layouts. We will focus on sending and reporting ease. Let’s review some basic Email Marketing use cases proving both creativity and results, finishing up with a Q & A.

Speaker: Pete Bramson, Manager, Configuration Quality Control at Tickets.com
Location: Spruce

12:15 PM – 1:35 PM | Lunch
Tap Room/Private Dining

1:35 PM – 2:30 PM | Breakout Sessions

MyProVenue Roadmap & Client Feedback
Presented by Tickets.com
Past attendees have asked for the Roadmap Presentation to be moved to the first day, allowing more time to provide feedback and ask questions. We listened and are ready to listen some more.  We’re providing an open forum to allow you to ask questions, provide suggestions, and help guide our MyProVenue roadmap.

Speaker: Bob McClintock, VP of Product Management at Tickets.com
Location: Interlocken Ballroom C

ProVenue X CrowdConnect: Integration Update & Strategies
Presented by Tickets.com
This session presents details relating to the integration between ProVenue and CrowdConnect, our email marketing platform.  Details of the integration include how ProVenue patrons become CrowdConnect subscribers, how specific marketing lists can be configured and tracked against Data Protection, and more.

Speaker: Allyson Miller, Director of Product Management at Tickets.com
Location: Interlocken Ballroom D

Demonstration MyProVenue Multi-Channel Distribution Integration
Presented by AutoProcessor
Please join us for a demonstration on AutoProcessor’s integration with Tickets.com where you will witness first how you can utilize our application to distribute your tickets as many marketplaces as you’d like with the click of a button. We will also be discussing best practices for implementing an effective multi-channel strategy and how you can leverage a partnership with AutoProcessor to achieve your ticketing sales goals.

Speaker: Dominic Laico, Co-Founder at AutoProcessor
Location: Centennial Ballroom E

Full Seats, Transparent Data, Peace of Mind, Can’t Lose: Enhancing the Live Event Experience
Presented by Protecht
How are live events changing for the organizer? How are they changing for the fan? What will the live event landscape look like next year, in 5 years, in 10 years? Join the Protecht brain trust as they guide you on the the journey to the future of the live event landscape.

Speakers: Bryan Derbyshire, Founder & CEO, Protecht; and Casey Callensky, President & CBO at Protecht
Location: Centennial Ballroom F

What will Fan engagement look like in 2025?
Presented by SSB Info
Session Summary: The experience of rooting for a professional sports team is changing in profound ways. In the sports world, we have always been good at keeping up with the ever evolving landscape, but this wave of evolution will take a lot of discussion. Devices are changing the way we consume sports, so venues and ticket packages need to keep up. There are new players in the game like eSports and live streaming and gambling will change the landscape as well. Join us for a discussion of the latest trends in sports and be prepared to debate the merits of each!

Speaker: Bill Bailey, Senior Vice President, Sports and Entertainment at SSB
Location: Spruce

2:30 PM – 2:45 PM | Break

2:45 PM – 3:45 PM | Breakout Sessions

MyProVenue: The Next Big Thing
Presented by Tickets.com
Join us for a presentation relating to our design and requirements around partial package exchanges.  Give us feedback on our current approach and provide suggestions and recommendations.

Speaker: Karen Feinberg, Senior Business Systems Analyst at Tickets.com
Location: Interlocken Ballroom C

Payment Options == Conversions & $$$
Presented by Tickets.com
Making it easy to pay and providing patrons their preferred payment option reduces cart abandonment, increases conversion rates, and encourages repeat business.  Consumers have come to expect flexibility, convenience, and security.

MyProVenue supports numerous payment options, including our own Digital Wallet, PayPal, gift cards, and Masterpass (with Apple Pay and Google Pay in development).  These same options are available to registered developers via our V2 Checkout API, providing the same, rich set of payment options and the features, protections, and full-service processing provided via our settlement process.  This session will present the options that are available, steps to getting them enabled, and the advantages of presenting multiple options to patrons.

Speakers: Mike Turner, Director of Product Management, and Chris Farrar, Director, Product and Partner Management at Tickets.com
Location: Interlocken Ballroom D

Experiential Brands: Engaging a New Generation of Consumer
Presented by Fevo
Fevo is uniquely positioned at the intersection of experiential live events and working with the savviest digital sales and marketing people in the industry. We’re bringing together the best people to talk about the future of consumer tends and the behaviors and demands of next-generation buyers.

Speaker: Ari Daie, CEO, President and Founder at Fevo
Location: Centennial Ballroom E

Nuts & Bolts: Configuring Membership and Loyalty Programs for MyProVenue
Presented by Tickets.com
With an eye toward creating brand loyalty, incentivizing behavior, and retaining valuable subscriber patrons, come watch as we provide a complete step-by-step walkthrough of building a loyalty and membership program in ProVenue.  This session is intended to help provide basic familiarization with standard terms and concepts introduced in our Membership and Loyalty offering.  It is not intended to offer any guidelines to how an organization might proceed with the development of their own program(s).

Speakers: Katherine Walch, Manager, Business Development at Tickets.com
Location: Centennial Ballroom F

Reach Your Sales Summit
Presented by Fan Interactive
In this session, attendees will learn how to leverage digital media and enhanced email marketing practices in order to maximize ticket sales revenue. Listen to a panel of experts as they guide you on how to bring best practices out of the dugout and onto the field.

Speakers: Daniel Banks, Digital Marketing Analyst; Chris Westrich, Digital Marketing Analyst; Mike Shear, VP Strategic Partnerships  at Fan Interactive
Location: Spruce

3:45 PM – 5:45 PM | Product Showcase
Enjoy a special social gathering featuring our partners’ products and solutions.
Centennial Foyer

7:00 PM – 10:00 PM | Opening Reception
Pavilion at the Omni Interlocken Hotel

7:00 AM – 8:00 AM | Morning Yoga
Pool Grounds

8:00 AM – 5:00 PM | Registration/Information Desk
Atrium

8:00 AM – 9:00 AM | Breakfast
Tap Room/Private Dining

9:00 AM – 9:05 AM | Day 2 Introductions
Ed Gow, VP of Client Engagement, Tickets.com
Interlocken Ballroom AB

9:05 AM – 9:25 AM | Keynote Address
Laurinda Pang, International and Global Accounts Management, CenturyLink
Interlocken AB

9:25 AM – 9:45 AM | PVEX19 Awards Announcement
Interlocken AB

9:45 AM – 10:00 AM | T.Cares Keynote
Matt Coulter, President, BeYOUtiful Foundation
Presented by Groupmatics
Interlocken Ballroom AB

10:00 AM – 10:15 AM | Break

10:30 AM – 4:00 PM | Ask The Experts
Room: Fir

10:15 AM – 11:15 AM | Breakout Sessions

MyProVenue Update: Catch Up on the Latest New Features (Repeat)
Presented by Tickets.com
Join us for a presentation of the ongoing evolution of MyProVenue. We continue to work with clients to prioritize features and to improve the User Experience.  Join us for a detailed walk-through of new and recently added features.  Are you taking full advantage of all we have to offer?

Speakers: Mike Turner, Director of Product Management and Laura Holmes, Configuration Manager at Tickets.com
Location: Interlocken Ballroom C

The Future Looks Fluid
Presented by Experience
How is changing fan behavior and demographics influencing the future of live events? How do you continue to retain existing fans and season ticket holders while also attracting new fans to keep your venues full and create a home field advantage? In this session, we will explore how changes in fan expectations are shaping the future of live events and the ticketing landscape, which is rapidly changing with the increase of the social, sharing and subscription economies. With all this in mind, come and hear what you need to know to address fan needs as well as your own – giving fans flexibility while maximizing your inventory and revenue.

Key Learnings:

  • Understand changes in market / demographics
  • Tools for improving ticket utilization
  • Opportunities for creating new revenue streams

Speaker: Greg Vilines, SVP, Product and Marketing at Experience
Location: Interlocken Ballroom D

Registered Developer Panel
Presented by Tickets.com, Groupon, and Event Dynamic

Speakers: Bryan Mitzel, Divisional Sales Manager at Groupon; Robert Smith, Founder and CEO and
Andrew Robinson, Director of Technology at Event Dynamic
Location: Centennial Ballroom E

Build a Better World with Data
Presented by Pure Storage
As the world becomes more connected than ever through technical advancements such as Cloud, 5G, and immersive interactive experiences, keeping up with an ever-growing sea of Data is becoming both a challenge and an opportunity.  In this session learn how a Data Centric Architecture can drive new insights, help gain a competitive advantage, and drive a better overall customer experience.  And discover how Cloud is not a destination; it is a new and better way of doing things.

Speaker: Jack Hogan, VP of Technology Strategy for Cloud at Pure Storage
Location: Centennial Ballroom F

Drive Online Ticket Sales & Understand Your Digital Fan
Presented by Quantcast
As a longstanding partner to MLB, Quantcast’s goal is to help ticket marketers drive revenue through online ticket sales while providing measurable results and a real time view into the audience behaviors of their digital customers. In this session you will hear how a club leveraged Quantcasts offerings to strengthen their overall marketing strategy.

Speakers: Morgan Mitchell, Senior Account Executive at Quantcast; Katie Rakowski, MiLB Digital Marketing Coordinator for Ticketing and Mike Luteran, Senior Director, Ticketing at Major League Baseball
Location: Spruce

11:15 AM – 11:30 AM | Break

11:30 AM – 12:30 PM | Breakout Sessions

Understanding and Configuring Analytics in MyProVenue
Presented by Tickets.com
Learn how to get up and running with Analytics in MyProVenue.  We will walk through the basic setup and configuration of a Google Tag Manager account, explore the Data Layer in MyProVenue, and provide some simple examples for tagging specific data/events for tracking purposes.

Speakers: Mike Turner, Director of Product Management and Tracey Valenti, Manager of Application Services at Tickets.com
Location: Interlocken Ballroom C

Venue Reporting Portal Balancing Act: Understanding the New User Balance Reports
Presented by Tickets.com
An in-depth look at the Reporting Portal’s new User Balance reports and the various elements of a ProVenue transaction. We’ll walk through the relationships among Tickets, Service Charges, Credits, Vouchers, Payments, and Receivables and show you how the new reports can help with financial settlement.

Speaker: Allyson Miller, Director of Product Management at Tickets.com
Location: Interlocken Ballroom D

Your Military & First Responder Community Partner
Presented by VetTix
What happens when your organization has distressed ticket inventory that needs to find their way into the hands of those most likely to make use of them? As a member of TDC’s Registered Developer Program Vet Tix has created a simple & easy way for organizations to donate larger numbers of distressed ticket inventory as well as a brand new method for Patron’s and Season Ticket Holders to donate directly through the ProVenue API. In this session we will review these tools and how Vet Tix can assist with delivering tickets to verified military & first responder families in your community.

Speaker: Eddie Rausch, Chief Operating Officer, Founder and Chairman of the Board at VetTix
Location: Centennial Ballroom E

The Alfred Reboot
Presented by Tickets.com
We’ve given Alfred a facelift. Building on the success of the initial launch, we’re now proud to present Alfred 2.0.  We’ll present the “new” Alfred, revisit the features in production, then branch out into new features such as card per seat/season cards and ticket based rules.

Speakers: Chris Farrar, Director of Product and Partner Management and Jim Felicito, Product Management Specialist at Tickets.com
Location: Centennial Ballroom F

Tickets.com ServiceNow 101
Presented by Tickets.com
Learn how to use the Tickets.com ServiceNow Service and Knowledge Portal to best advantage. We’ll discuss opening requests, reviewing your company’s requests, how Tickets.com uses your profile for communications with your organization, tips for using the portal for auditing or approval processes, as well as navigating through the updated Knowledge Portal User Interface.

Speaker: Kim Reding, Director, Project Management Office at Tickets.com
Location: Spruce

12:30 PM – 1:45 PM | Lunch
Tap Room/Private Dining

1:45 PM – 2:45 PM | Breakout Sessions

MyProVenue Vouchers: Go beyond Amazon Prime
Presented by Tickets.com
Vouchers offer organizations numerous new and exciting revenue opportunities and patrons the flexibility demanded by shifting lifestyles.  This session will highlight a number of different ways voucher programs can be configured to fully take advantage of the power of this feature.

Speaker: Bob McClintock, VP of Product Management at Tickets.com
Location: Interlocken Ballroom C

Replication Seminar: Overcoming Patron-Merge Paralysis
Presented by Tickets.com
Discuss optimal strategies for deduplicating your ProVenue patrons, including how to identify and protect your target account records. The Replication Support team will demonstrate techniques for querying the ProVenue schema to create import files for the Patron Merge Utility. This session is intended for users of the ProVenue Replicated Data Service with moderate to advanced level expertise writing SQL queries.

Speakers: Allyson Miller, Director of Product Management, and James Clark, Lead Solutions Engineer at Tickets.com
Location: Interlocken Ballroom D

Parking is the First & Last Impression Fans Remember About Your Venue
Presented by Arrive and ParkHub
Each team and venue know that the fan experience starts well before the fan enters the stadium. From ticket purchase to route planning and parking, the start of the fan journey can be lengthy and complex. Stadium managers and those who work in business and ticketing operations have an opportunity to help simplify and shape the experience for their fans. During this session, ParkHub and Arrive will demonstrate how a seamless, end-to-end mobility solution can positively impact not only traffic congestion and ingress/egress times to and from the event – but your venue’s bottom line, as well.

Speakers: Ed Lewis, SVP, Business Development at Arrive and Chris Elliston, SVP, Sales at ParkHub
Location: Centennial Ballroom E

Following Alice to the End of the Rabbit Hole: MyProVenue and Event Access
Presented Tickets.com
Follow us as we trace the path from event access in ProVenue through event acceptance and onto your MyProVenue Schedule page.  We recently added date/time sync, what’s next?

Speakers: Tracey Valenti, Manager of Application Services and Laura Holmes, Configuration Manager at Tickets.com
Location: Centennial Ballroom F

Advanced Email Marketing – Expert Strategy for Optimized Engagement
Presented by Fan Interactive
Leveraging email to generate conversions. Participate in a panel session with email marketing experts who will speak to best practices at the executive level. Learn how to prioritize your marketing team’s initiatives to optimize this valuable marketing channel through automation, dynamic content, inbox placement, and mobile optimization.

Speakers: Pete Bramson, Manager, Configuration Quality Control at Tickets.com; Daniel Banks, Digital Marketing Analyst at Fan Interactive; Sarah Carroll, Enterprise Success Manager at WhatCounts
Location: Spruce​

2:45 PM – 3:00 PM | Break

3:00 PM – 4:00 PM | Breakout Sessions

Give Me Options, Give Me Digital Ticketing
Presented by Tickets.com
MyTickets delivers extensive self-service options to patrons.   This session covers the options available, the differences between our current MyTickets Desktop and MyProVenue MyTickets, and a focus on specific topics such as our new Print-Restricted feature, 3rd party ticket wallets, and other barcodeless strategies.

Speakers: Karen Feinberg, Senior Business Systems Analyst and Laura Holmes, Configuration Manager at Tickets.com
Location: Interlocken Ballroom C

Registered Developer Program Meetup
Presented by Tickets.com
This session is restricted to those clients and third parties that are members of the Registered Developer Program. As is customary for our meet-ups we’ll be hosting an open forum to discuss the program, collect feedback related to tools and features, and review ProVenue concepts of interest. All Program Members are encouraged to attend.

Speakers: Chris Farrar, Director, Product and Partner Management, and Jim Felicito, Product Management Specialist at Tickets.com
Location: Interlocken Ballroom D

Marketing PV: Marketing to the Power of ProVenue
Presented by Tickets.com
Learn how to upload lists with new patrons, use utilities to add events to accounts, utilize and report on marketing source codes, create segmented lists using the bulk trait utility, and more.

Speakers: Katherine Walch, Manager, Business Development and James Clark, Lead Solutions Engineer at Tickets.com
Location: Centennial Ballroom E

Essential Planning Guide: Implementing New Features and Integrations
Presented Tickets.com
Having a clear implementation strategy for running Tickets.com applications, features, and integrations requires deliberate planning to ensure that your organization is optimized for success. In this session, we’ll review tools and strategies to ensure that code releases are tested, preparations are completed for onsite events, new features are utilized to the fullest, and third party integrations run smoothly.

Speaker: Kim Reding, Director, Project Management Office at Tickets.com
Location: Centennial Ballroom F

4:00 PM – 4:15 PM | Break

4:15 PM – 5:15 PM | Meeting of the Minds
Presented by Tickets.com

Speakers: Derek Argobright, Chief Technology Officer and Bob McClintock, VP of Product Management at Tickets.com
Location: Interlocken Ballroom AB

6:30 PM | Bus Departs for Social Night Out
Garden Foyer

7:00 PM – 10:00 PM | Social Night and Live Performance with Morgan Wallen
Grizzly Rose

10:00 PM – 1:00 AM | After Party Presented by FEVO
Tap Room at the Omni Interlocken Hotel

7:45 AM | Bus Leaves For Golf
Garden Foyer

8:30 PM | Golf – Shotgun Start

8:00 AM – 9:00 AM | Breakfast
Garden Foyer A

9:00 AM – 11:45 AM | ProVenue Training
Spruce


11:45 AM – 1:00 PM | Training & Lunch
Spruce & Garden Foyer A

9:00 AM – 1:00 PM Ask The Experts
Room: Fir

Schedule subject to change. 

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