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64th Annual DAYTONA 500 Packed House Powered by

64th Annual DAYTONA 500 Packed House Powered by

Daytona, FL – Racing fans are ready for Daytona!  The 64thAnnual DAYTONA 500 will have a packed house according to Daytona International Speedway President, Frank Kelleher, “The fans have definitely spoken. We’re going to have a packed house for the 64thAnnual DAYTONA 500, and we are happy to showcase a multitude of other opportunities for fans to be a part of the Great American Race, in addition to all of the other racing action that makes up Speedweeks Presented By AdventHealth.”

This iconic and momentous event is not to be missed. The 64thAnnual DAYTONA 500 is the race where a victory is life-changing and career-defining. With a host of events during Speedweeks leading up to the DAYTONA 500, the energy, excitement, and power of being on-site live is palpable.  Fans are ready to witness the event of a lifetime. is proud of its technology partnership with NASCAR and thrilled to see a packed house of fans at the 64thAnnual DAYTONA 500,” Joe Choti, President and CEO,

Learn more about this not-to-be-missed event.’s Alfred™ to Provide Contactless Ticketing Convenience for Fans at NASCAR’s DAYTONA 500 and DAYTONA Speedweeks Events

COSTA MESA, Calif. (February 8, 2021) – announced today its new Alfred mobile platform will power the access control for the start to NASCAR’s 2021 season with DAYTONA Speedweeks presented by AdventHealth events and the DAYTONA 500 at Daytona International Speedway. To provide a tap-and-go experience that moves fans quickly into the venue, NASCAR…

T.Cares Indianapolis Indians Charities Hispanic Heritage Celebration 2021

¡Pleibol! The Indianapolis Indians celebrated Hispanic Heritage with the help of

(Indianapolis, IN) September 17th marked a historical moment for the Indianapolis Indians. For the first time in franchise history, the Indianapolis Indians created a one-of-a-kind Hispanic Heritage celebration during the game with the help of

T.Cares, the community outreach program and Indianapolis Indians Charities (IIC) worked together with La Plaza Inc., the longest-standing Latino nonprofit in Central Indiana to create this one-of-a-kind ¡Pleibol! experience.

The Hispanic Heritage Experience

To support the Hispanic Scholarship Fund for educational programs, social services. and workforce development efforts, IIC proudly presented La Plaza Inc. with an $8,000 check on field during a pregame ceremony. These funds will support student scholarships in $2,000 increments for the next four years.

To support the Hispanic Scholarship Fund for educational programs

T.Cares provided families within the La Plaza Inc. community with complimentary tickets and event t-t-shirts to the Indianapolis Indians game along with food and beverage vouchers.

The game began with an on-field performance by Grupo Folclorico Macehuani, an Indianapolis dance group focused on preserving Mexican culture and traditions through dance and music. Ballet Folklorico Mosaicos performed twice during the game on the dugouts after the third and fifth inning. This Indianapolis-based nonprofit, also based in Mexican culture, has traveled to Chicago, Louisville, Vincennes and beyond for performances.

on-field performance by Grupo Folclorico Macehuani

The La Plaza Inc. families and staff were also featured participants in the Play Ball and Junior Announcer openings, the Victory Field postgame ringing and pre-fireworks ‘Spark for Change’ release.




About Indianapolis Indians Charities (IIC)

Indianapolis Indians Charities is a tax-exempt 501(c)(3) nonprofit organization dedicated to helping youth and families grow stronger together, learn more and live healthier lives. The nonprofit is focused on supporting organizations in four areas: youth development, family success, education and neighborhood development. For more on Indianapolis Indians Charities check out its website.

About La Plaza Inc.

La Plaza Inc. strives to strengthen youth, families and community through its linguistically and culturally appropriate services and community events. This year marks 50 years as the trusted liaison between Latinos and the larger Indianapolis community. For more on La Plaza Inc. check out its website.

 About T.Cares

T.Cares is the community outreach program that supports nonprofit organizations and communities across the globe. It is the heart of what it means to have a human experience.

Strong partnerships with our clients and organizations help benefit the communities where we all work and live.

A small act of kindness can make a big impact on your community. Want to learn more about the T.Cares community outreach program? Contact us at 

Learn more about our software and services at

Interested in becoming a client? Contact us     


Wolf Trap and bring the remarkable to Shriners Hospitals for Children® patient

( Vienna, VA) – September marks the start of fall and the end of the summer season at the Filene Center at Wolf Trap. To mark the end of the season, Wolf Trap Foundation for the Performing Arts and put together a special experience for an extraordinary Shriners Hospitals for Children patient, José and his family.

José the Musician:

The Philadelphia team at Shriners Hospitals for Children has seen lots of talented patients pass through their doors. Few patients have had the ability to quiet a room like José.

José, professionally known as José André, is a piano prodigy who plays Jazz, Bossa Nova, Latin American, and World Music. He also happens to be blind.  At the young age of 16, he has already performed at the Kennedy Center Millennium Stage, Blues Alley, and the Library of Congress. He has also performed internationally in Rome, Kuala Lumpur, and Finland. Along the way, he has shared the stage with various notable artists, including Grammy winners Marcus Miller and Renée Fleming.

José has been playing piano since he was three and a half years old and what is even more surprising is that neither of his parents are serious musicians. He plays the piano by ear and loves to improvise and play along with others. Although he still shares similar interests with many other teenagers, José’s biggest passion has always been music.

“I feel happiness and joy when I play the piano because music is life for me,” said José.

The Wolf Trap and Experience:

To celebrate this incredible musician, Wolf Trap and treated José and his family to a musical evening under the stars featuring Lake Street Dive, a quartet known for their indie rock infused take on classic jazz and soul.

The evening included VIP seats to the Lake Street Dive concert on September 9, exclusive access to Wolf Trap’s Encore Circle Lounge and dinner accommodations on site at The Fermented Pig BBQ at OVATIONS with complimentary drinks, and gifts from and Wolf Trap.

More About José:

Born with cerebral palsy, José began his Shriners Hospital journey after his mother, Giovanna, saw a TV commercial that encouraged her to reach out to the hospital. They were looking for alternative treatments to help with José’s walking.

Over the years, José has received surgery and physical therapy to help straighten and strengthen his legs.. Many staff have come to know him as a hard-working patient with an winning smile and positive attitude about life.

“José is an incredible young man with a huge heart, and it is always a pleasure working with him to help him walk with his walker so he can be more independent when not in his wheelchair,” said Mallory Meyer, DPT, senior physical therapist. “Regardless of what José is going through, he always ensures that the people around him are doing well and can bring a smile to anyone’s face by simply saying hello, talking about football (soccer), and of course by using his incredible talent of playing the piano so beautifully.”

Most people would never know the amount of pain José experienced while walking. Although his walking has improved significantly, he still uses his wheelchair for long distances. He and his parents are grateful for all the profound effect that Shriners Hospital has had on José’s life.

“The care received at Shriners [Hospital] made a huge impact on his life,” said José’s mom, Giovanna. “His legs are straighter because of his surgery. His physical therapy helps him gain strength in his legs, and his occupational therapy helps him gain independence in his daily living skills. José also got a customized wheelchair that he uses for school and helps make things a lot more comfortable for him.”

José’s mom/manager continues to share his story as they travel around the world. She hopes that she can encourage other parents to seek care for children with special needs and that José inspires others with disabilities to follow their dreams.

“José Andre has a special journey, and he has been fortunate to meet people that care for him and helped him achieve his goals,” said Giovanna. “His goal is to be able to have a life that is not defined by his disabilities, but it is modeled by his abilities.”

About Shriners Hospitals for Children

Philadelphia provides specialty orthopedic care to the Philadelphia community and beyond.  We are a non-profit hospital caring for children for over 95 years with routine and rare orthopedic conditions, including fractures, sports injuries, scoliosis, and spinal cord injuries. We offer surgical, non-surgical, and rehabilitative services using innovative and advanced technology.

For more information, please visit:

If you would like to make a donation to help José and other children like him the Philadelphia Shriners Hospital, please visit:

 About Wolf Trap

Wolf Trap Foundation for the Performing Arts, a 501(c)(3) nonprofit, produces and presents a full range of performance and education programs in the Greater Washington area, as well as nationally. Wolf Trap features three performance venues: the outdoor Filene Center and Children’s Theatre-in-the-Woods, both located at Wolf Trap National Park for the Performing Arts, and The Barns at Wolf Trap, located down the road from the national park and adjacent to the Center for Education at Wolf Trap. The 7,028-seat Filene Center is operated in partnership with the National Park Service and annually showcases an extensive array of diverse artists, ranging from pop, country, folk, and blues to classical music, dance, and theatre, as well as multimedia presentations, from May through September. The Barns at Wolf Trap is operated by Wolf Trap Foundation year-round, and during the summer months is home to the Grammy-nominated Wolf Trap Opera, one of America’s outstanding professional training programs for early career opera singers. Wolf Trap’s education programs include the nationally acclaimed Wolf Trap Institute for Early Learning Through the Arts, Children’s Theatre-in-the-Woods, a diverse array of arts education classes, grants, and a nationally recognized internship program.

About T.Cares

T.Cares is the community outreach program that supports non-profit organizations and communities across the globe. It is the heart of what it means to have a human experience.

Strong partnerships with our clients and organizations help benefit the communities where we all work and live.

A small act of kindness can make a big impact on your community. Want to learn more about the T.Cares community outreach program? Contact us at



Email Preferences

Email Marketing: What Do You Prefer?

Do you want to deliver carefully personalized, deeply engaging content to your patrons and subscribers?  All you have to do is ask them.

A preference site campaign is a great way to provide your subscribers options.  That way they can decide exactly what type of content to receive from you.

The more you know about a subscriber, the more targeted content you can create to increase their engagement.  Sell the right event to the right patron.

What is a preference site?

An email preference site (or center) allows your subscribers to choose from a variety of settings to help improve your communication with them.  Preference centers build trust and relevance into your marketing campaigns by giving your subscribers greater control over the communication flow. The more control you give recipients, the more likely they are to engage positively with your brand.

Consider what to ask.

  • Frequency of messages
  • Kinds of messages (newsletters vs. special offers)
  • Their personal interests: events / genres of events you offer (concerts, sports, etc.)

Did you know?

Personalization increases subscriber and patron loyalty. And as a result, subscribers are willing to  share more information with you.

In CrowdConnect you can quickly build a preference site campaign that will help you reach your communication goals.

Interested in CrowdConnect? Learn More

University of Nevada, Las Vegas Performing Arts Center: Live & Streaming Virtual Events

LAS VEGAS, NV – The University of Nevada, Las Vegas Performing Arts Center (UNLV Performing Arts Center) has shared a ticketing partnership for over 30 years with  The UNLV Performing Arts Center is host to classical music, self-titled events, performance series from New York, around the world, and more.   Since 1990, and the UNLV Performing Arts Center have ticketed inspiring performances to the campus community.

Like so many venues, the last year for the UNLV Performing Arts Center was filled with unforeseen schedule interruptions and new restrictions for the safety and health of performers, staff, and patrons.  Faced with many challenges, the UNLV Performing Arts Center and persevered and converted many performances to virtual events.

The Technology

Through modifications in setup and purchase flow, the UNLV Performing Arts Center leveraged ProVenue®,’s comprehensive ticketing solution, and MyProVenue™, the patron-facing digital ticket complement, to ticket both Live and Pre-Recorded events.

Adjustments included educating patrons on new processes, updating delivery type, adding information to confirmation emails, and generating extra email communication for virtual links close to the event(s).


As part of the patron adjustment period to virtual, the UNLV Performing Arts Center created and distributed a number of videos to help explain streaming, ticketing, and accessing virtual events.

WatchThree ways to bring your tickets with you to an event”


More resources:

Live & Pre-Recorded Events

With a mixture of tastes and disciplines, the UNLV Performing Arts Center was able to host several live and pre-recorded events.  In February, the UNLV Performing Arts Center hosted “Live from the UNLV PAC: Ricardo Cobo in a Benefit Concert,” a virtual event that patrons/students could watch live with proceeds to help cover some costs the UNLV Performing Arts Center incurred due to the pandemic.  Other pre-recorded events, such as “Sur La Table,” which runs through April 30th, are available for patrons to stream during a set time period.

University of Nevada, Las Vegas Performing Arts Center
Learn More


Purchase Tickets to a Virtual Event

About is a technology solutions provider focused on building premium live event experiences for clients and patrons. Established in 1995, has been the technology provider for over 1MM live events across the globe. Our team is dedicated to developing and delivering the most innovative and modern ticketing technology in the world. Through strategy, partnership, and innovation, is on a mission to disrupt the ticketing industry and provide the best live experiences.

Learn More

The Hartford Symphony Spotlights Virtual Events

HARTFORD, CT – The Bushnell has been host to a myriad of performances in the greater Hartford area for over 90 years. Since 1992, The Bushnell and have shared a ticketing relationship bringing over 20,000 performances to the community.

During the last year, the COVID-19 pandemic brought venues challenges like never before, including temporary closures and new restrictions.  Throughout the pandemic, despite the restrictions and challenges, The Bushnell and were able to bring The Hartford Symphony Orchestra® performances to the community.

Using’s comprehensive ticketing solution ProVenue®, as well as MyProVenue™, the patron-facing digital ticket complement, The Hartford Symphony Orchestra held summer events with limited capacity outdoors and indoor virtual events in colder weather.

The Hartford Symphony Orchestra (HSO)

In July of 2020, HSO once again began performing live with the Summer Splash! Series.  To prioritize safety for performers as well as patrons, modifications on the ticket purchase flow and ProVenue set up had to be made including attendance caps, online-only sales, extended seat definitions for COVID waivers, and disabling ticket-forwarding.

As colder weather arrived and restrictions increased, HSO created the Spotlight Series. A brand-new way to experience the HSO, the Spotlight Series performances, which are still available through June, feature smaller ensemble collections recorded at venues in and around Hartford to be purchased and viewed as a virtual event.  For these events, The Bushnell created new delivery types and buyer types in ProVenue for streaming/virtual, as well as modified order confirmations to include a link with event information details.  Additionally in MyProVenue, featured promotions were set up to help communicate further details on these virtual events.

The Hartford Symphony Orchestra
Learn More


Purchase Tickets to the Spotlight Series

About The Bushnell

For 90 years, The Bushnell has been central to life in Greater Hartford serving as its unique gathering place for arts, education, and community activities.

As a dynamic 21st Century performing arts center, The Bushnell presents, creates, inspires and shares the best in the performing arts; and in partnership with others, serves as a catalyst to advance education, promote economic development and build a sense of community in Central Connecticut.

Today, The Bushnell, a 501(c)(3) not-for-profit, is the State’s largest arts organization and has been deemed a “Connecticut Cultural Treasure.”

Learn More

About is a technology solutions provider focused on building premium live event experiences for clients and patrons. Established in 1995, has been the technology provider for over 1MM live events across the globe. Our team is dedicated to developing and delivering the most innovative and modern ticketing technology in the world. Through strategy, partnership, and innovation, is on a mission to disrupt the ticketing industry and provide the best live experiences.

Learn More
Virtual Events

The Adolph & Rose Levis Jewish Community Center Virtually Double Events with ProVenue®

BOCA RATON, FL – The Adolph & Rose Levis Jewish Community Center (Levis JCC ) has had a long standing-relationship with  Home to the Phyllis and Harvey Sandler Center for live events, the community center has served its Boca Raton patrons with a wide variety of arts and educational activities.  In 2020, with doors closed, the Community Center had to find new ways to continue to serve its art lovers, music buffs, adult students, travelers, theatergoers, and film enthusiasts – so they turned to hosting virtual events over Zoom.

The Change to Virtual Events

A change of this kind can be imposing but with many attendees over 65 the change was monumental for the  Levis JCC. Alan Nash, Assistant Director, Arts, Culture & Learning at Levis JCC commented,

“there was an in-depth education period for our community.  We spent  a significant amount of time making our community members comfortable with the technology and the offerings.”

Amidst this change, Levis JCC was also transitioning to the latest ProVenue® platform, migrating data, learning new software, and training on the go.  Nash continued,

“The client engagement team not only worked with us to go live on ProVenue but enabled us to adapt to our new ‘normal’.”

Virtual Memberships & Event Info

In ProVenue Levis JCC set up virtual memberships and events that were sold online. assisted with some modifications to their email confirmations and also built conditionals into their ticket format to place event specific URLs, meeting ID’s and passwords onto the digital ticket that was delivered to the patron, ensuring they could seamlessly access their purchase.  This allowed the Levis JCC to continue their process of educating and engaging with their patrons even when they could not attend in-person.

“Using virtual events has been transformative.  We’ve been able to host over 140 events in the first quarter of 2021, which is what we had typically done in an entire year.  Plus, with virtual our attendance has grown.  In some cases, we’ve seen events with up to 5x our normal in-person sizes,” said Nash.

Recently the Levis JCC has gotten a lot of attention from these virtual events, one in particular hosted by Trudy Berlin, a 98-year-old and known in Boca Raton as the Jewish Oprah.  Berlin hosts the Tuesday virtual “Ladies Room” meeting at Levis JCC.  Moderating the group for almost 20 years, the event became virtual during the COVID pandemic and has nearly doubled the “Ladies” attending Berlin’s sessions.

Mike Dunham, Client Engagement,, said,

“It was a challenging year for everyone, we were glad to do anything and everything to help sell tickets and it was so rewarding to see the success in attendance and event volume.”

With Florida opening up, these virtual events can only add to the many community offerings provided by the Levis JCC.

About: The Adolph & Rose Levis Jewish Community Center

Established in 1983, Adolph & Rose Levis Jewish Community Center provides a broad range of enriching programs and services for individuals of all ages and abilities to meet the diverse needs of its members, the Jewish community and the community at large.

Levis JCC promotes and enhances Jewish culture, heritage and values through educational, spiritual, social, wellness and recreational programs. From preschool and summer camp, to teen and family activities, from athletics to cultural arts, adult enrichment and special needs programming as well as Boca’s chic Resale Boutique, the Levis JCC offers something for everyone.

Adolph & Rose Levis Jewish Community Center is a non-profit community agency of the Jewish Federation of South Palm Beach County.

Learn More


Purchase Tickets to a Virtual Event

About is a technology solutions provider focused on building premium live event experiences for clients and patrons. Established in 1995, has been the technology provider for over 1MM live events across the globe. Our team is dedicated to developing and delivering the most innovative and modern ticketing technology in the world. Through strategy, partnership, and innovation, is on a mission to disrupt the ticketing industry and provide the best live experiences.

Learn More

Memorial Day: Remember & Honor

Today we honor the men and women who have made the ultimate sacrifice serving our nation.  We also would like to recognize the U.S. military, our veterans, and all of the first responders on this day.

Experience is everything to us at  Through our T.Cares initiative, we partner with non-profit organizations to build unforgettable event experiences for individuals and their families.  Throughout the years we have gifted experiences to our military heroes with the help of the non-profit organization, Vet Tix.

One of our most unforgettable experiences was in Surprise, Arizona.  This year we had the pleasure of inviting service members, veterans, first responders, and their families to join us in Surprise, Arizona at Surprise Stadium for seven Baseball Spring Training games through Vet Tix.  As baseball fans wait for the season to come, we remember these special moments.

Our honored guests were given premium seats, ‘Baseball Bucks’, a public announcement, and as a special tribute, each guest took to the mound and threw out the first pitch before each of the seven games. 

Thank you to Vet Tix for this memory, we look forward to building new experiences with you again soon. 

About Vet Tix: 

Vet Tix * provides tickets to events which reduce stress, strengthen family bonds, build life-long memories and encourage service members and veterans to stay engaged with local communities and American life. We support our troops by honoring their service and providing positive family and life experiences, during and after their years of service to our country.

If you have the means to do so, please take a minute and donate to our friends, an amazing organization that supports Veterans and first responders across the country, Vet Tix – donate link

Pro Football Hall of Fame, Unveil Major Ticketing Technology Partnership

The Pro Football Hall of Fame and announced a historic new multi-year partnership to deliver innovative ticketing and venue technology to a multitude of experiences when fans are visiting the expansive football and entertainment experience in Canton, Ohio. This partnership will include complete integration of’s ProVenue® platform into Museum membership and premier stadium ticketed events such as games and concerts.

Originally opened in 1963 with 19,000 square feet of football history, the Pro Football Hall of Fame now delivers more than 118,000 square feet of state-of-the-art experiences to members and fans. Additionally, the spectacular Tom Benson Hall of Fame Stadium (capacity: 23,000) hosts the annual Hall of Fame Game, Enshrinement and Concert for Legends among other elite events. Both venues will be core to the partnership in utilising the flexible and mobile capabilities of ProVenue® to build a full-service ticketing solution as a means for supporting the Hall of Fame’s ambitious growth plans to reshape the entire fan experience for the hundreds of thousands of visitors it attracts every year.’s extensive experience of managing large-scale events and memberships for a diverse portfolio of venues, from sports to museums to mixed-use development, was key to why the Pro Football Hall of Fame chose the ProVenue® platform. Working with advanced ticketing technology powered by, the Hall of Fame will be able to securely sell tickets online, create targeted marketing campaigns and deliver an enhanced customer experience.

Jim Macris, Manager of Ticket Operations at the Pro Football Hall of Fame commented, “We are excited to be working with Their team has been extremely thorough in their approach; understanding our challenges and requirements and matching up to these with an advanced technological solution that we are confident will provide us with scalability in line with our growth strategy. Our visitors come from around the country and the world and ProVenue’s® user-friendly customer-facing interface will support a seamless transition for all our guests.”

Tim Snyder, Vice President of Business Development at added: “Our partnership will be built from the Pro Football Hall of Fame’s important mission and core values and will bring forward a commitment to creating the ultimate patron experience. The Hall of Fame’s on-going vision for the future will take patrons on a fantastic journey and continue to make it a must-visit for all. We are proud to play a role in supporting the Hall of Fame’s amazing growth plans.”

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