Rugby League Commercial appoints Tickets.com as Ticketing Provider

Rugby League Commercial has continued its reimagining of Rugby League, in partnership with IMG, with the appointment of Tickets.com as the sport’s new Ticketing Provider for all major events.

The partnership will improve the experience for ticket buyers, which has been a major priority since the formation of Rugby League Commercial in early 2023 under the realignment of Rugby League.

The new ticketing site is now live at rugby-league.com/tickets and has been designed to provide a better experience for fans purchasing events tickets, with tickets for the 2024 Betfred Challenge Cup Finals, Magic Weekend and Betfred Super League Grand Final available to buy now.

Rhodri Jones, Managing Director of Rugby League Commercial, said:

“We have been reviewing all areas of the sport’s commercial operation over the last year, in partnership with IMG, and we are excited by the possibilities of our new partnership with Tickets.com. As a company owned by Major League Baseball and also supplying NASCAR and the United Soccer League, they have an impressive track record of delivering league-wide ticketing.

“We want to make it as easy as possible to buy tickets for Rugby League matches, and this is an important step in that journey. As an organisation which stages major events in different venues – this year Wembley Stadium, Elland Road and Old Trafford are already on sale – flexibility is key, and while we will continue to offer paper tickets for those fans who prefer that method of delivery, we believe that many of our customers will appreciate the additional digital and mobile ticketing options that we will be able to offer through Tickets.com.”

Joe Choti, President and CEO of Tickets.com said:

“We are thrilled to partner with Rugby League Commercial, and we welcome them to the Tickets.com family. Our goal is to be more than just a ticketing provider to our clients and our new collaboration with Rugby League Commercial will help us to develop the future of ticketing technology for sports and entertainment. We look forward to bringing Rugby League fans across the UK to our powerful, reliable, and secure ticketing platform to deliver a paramount digital experience. Tickets.com is keen to grow our partnership and looks forward to playing a key role in the reimagining of Rugby League.”

Tickets.com’s T.Cares Program Helps Raise Funds for the Princess Poppy Rainbow Appeal for Lifesaving Treatment

The parents of a six-year-old girl with stage 4 cancer have thanked Tickets.com and their T.Cares initiative after being left in a desperate race to raise funds for lifesaving treatment. Three weeks ago, through its work with MK Dons Football Club, Tickets.com donated four VIP matchday tickets to the home game against Shrewsbury Town in Sky Bet League One to the Princess Poppy Rainbow Appeal. 

The Princess Poppy Rainbow Appeal was set up by Poppy’s parents, Claire and Ross, to raise funds for potentially lifesaving treatment. Poppy Bailey was diagnosed with stage 4 high-risk neuroblastoma at just four years old. Her family have been tirelessly fundraising so that she can access treatment options abroad, which could cost hundreds of thousands of pounds.

Tickets.com contacted Claire and Ross – whose local football team is the MK Dons – to offer a hospitality package which they could auction off to raise funds. “We were blown away by Tickets.com‘s generosity, which came completely out of the blue,” says Claire. “Despite everything we’re watching Poppy go through, we’ve also seen the best of human kindness.”

The lucky highest bidder – a local grandfather – was able to take his grandson to see the game at the state-of-the-art MK Dons stadium, where they were treated to premier hospitality, reserved seats on Directors’ Balcony, a stadium tour and visit to the Dons’ dressing room, and were presented with a commemorative gift.

“The prize Tickets.com donated was just amazing,” says Claire. “Our spirits were really lifted watching the auction total rise, knowing local people were supporting Poppy, all thanks to Tickets.com‘s kindness. The money raised really could help save Poppy’s life.”

Natalie Jones – Internal Sales Manager at Tickets.com said the following:

“Poppy is a local girl and I have been overwhelmed watching the whole community pull together to raise funds for her much-needed treatment. All at Tickets.com were delighted to be able to contribute by providing tickets for a fantastic day at MK Dons Football Club. We were so pleased they then were able to raffle these off and all monies raised added to their fantastic fundraising efforts. This shows the important of being active in the local community through the T.Cares program.”

Through the global T.Cares initiative, Tickets.com employees seek to support the communities where they work and live – from charity fundraising and community service, to creating unforgettable experiences for those in need.

For more information about T.Cares and to find out how your charity or project could get involved, visit https://provenue.tickets.com/t-cares/ .

The Princess Poppy Rainbow Appeal are still desperate to raise the funds needed to continue Poppy’s treatment. You can support Poppy’s campaign by donating through her fundraising page https://justgiving.com/campaign/princesspoppy or by texting ‘POPPYB’ followed by any whole amount (up to £20) to 70085. Find them on Facebook or Instagram @princesspoppyrainbowappeal.

CrowdConnect Email Opens on Mobile Devices

Email Marketing: Opens by Device

Did you know that roughly 85% of email subscribers use smart phones to access email?  And roughly 70% of mobile users delete badly formatted messages in under three seconds?

Time is short.  Consider simple ways you can learn about your subscribers to improve your ticket sales on mobile.

Opens by Device

Opens by device is a quick report to understand whether your subscribers are opening emails on a mobile device or on a desktop.   If you host a variety of events at your venue, this can also be a helpful tool to identifying which events are more likely to be opened on a mobile or desktop.  

5 Quick Creative Considerations for Marketing Events on Mobile

  1. Short subject lines. Longer subject lines may not display on a mobile device.
  2. Keep images to under 600-pixel width. Some mobile devices can’t handle responsive designs.
  3. Use a large font. A small screen makes fonts smaller, consider using a 14-pixel font to make it easier on the eyes.
  4. Create a simple call to action. A button is an easy way to identify where a patron should click where as an image does not have that same effect.
  5. Use a single-column templates. Multiple columns may condense and be hard to navigate on a small device.

CrowdConnect the Tickets.com official email marketing platform makes it easy to look at Open by device metrics.

If you are a current client interested in learning more about the Open by device reports within CrowdConnect, read on from our Knowledge Base.

Interested in CrowdConnect the Tickets.com official email marketing platform powered by WhatCounts? Learn More.

CrowdConnect Email Reports

Email Marketing: What Did I Send?

Email marketing is one of the most measurable marketing tactics you can use to track your ticket sales. You can look at everything from who opened your emails to what they clicked on as well as learn about their behavior. It all starts with knowing your reports. Are you ready to dive into your data?

What kind of reports are most often used?

The most commonly used email reports are deployment reports.  These reports provide a detailed, in-depth overview of who receives, opens, and clicks on your emails. This information is essential in understanding the reach and impact of your sent emails, so you can go back and see what is effective and improve your email marketing and overall ticket sales.

Common metrics in Deployment Reports:

  • Total emails sent
  • Total emails delivered
  • Volume of unique subscribers that opened the email
  • Volume of unique subscribers that clicked in the email

Analyzing your email reports:

Consider what it is you actually want people to do after they read your emails before looking at the data.  Are you just looking to see who read the email?

Looking at who clicked on your event?  Hone in on that click-through rate.

In CrowdConnect you can quickly see and access your reports in a dashboard view for easy-to-read insights.

If you are a current client, learn more about Deployment Reports on our Knowledge Base.

Interested in CrowdConnect? Learn More

 

3D Digital Venue™, a Certified Registered Developer

3D View from Seat Expands with Tickets.com® & 3D Digital Venue™ Seat Management Portal

Costa Mesa, CA – Tickets.com, through its Registered Developer Program, expanded its partnership with 3D Digital Venue™ to improve the season ticket holder and overall patron experience.

3D Digital has been a certified Registered Developer solution since 2018 and worked with the Texas Rangers™ to optimize the fan experience at Globe Life Field, they helped enhance the design for Globe Life Field as well as the online sales experience for patrons.  This year 3D Digital and Tickets.com expanded those offerings by introducing the Seat Management Portal.

Seat Relocation

The Seat Management Portal is a tool created by 3D Digital Venue that provides patrons the ability to manage their season ticket renewals, seat changes, upgrades, and plan changes.  The Seat Management Portal works with an API to ProVenue® (the comprehensive ticketing solution from Tickets.com), allowing season ticket holders to access their previous season seats, and decide whether they want to keep them, or relocate some and even all of them to another area of the stadium.  To make a better decision, the 360º view of the chosen locations visually displays what season ticket holders can expect this season.

3D Digital Venue

The 3D Digital Venue platform uses a 3D virtual reality representation of a venue, as well as a 360° view from each seat to improve the seat selection experience.   Starting with a bird’s eye view of the venue, the season ticket holders select the seating section and then the individual seat to examine the view to make an informed choice based on the view.

For more on 3D Digital Venue check out their website.

Read more on the Texas Rangers 3D Digital story.

About Tickets.com

Tickets.com is a technology solutions provider focused on building premium live event experiences for clients and patrons. Established in 1995, Tickets.com has been the technology provider for over 1MM live events across the globe. Our team is dedicated to developing and delivering the most innovative and modern ticketing technology in the world. Through strategy, partnership, and innovation, Tickets.com is on a mission to disrupt the ticketing industry and provide the best live experiences.

Interested in becoming a client?

Contact Us

ProVenue in 2019

Throughout 2019, venues and sports organisations across the UK have upgraded to the industry-leading ProVenue® platform from Tickets.com®.

Across the arts, entertainment and sport industries, venues are taking advantage of the platform’s integrated features, which are specifically designed to help clients access, understand, and capitalise on their own consumer data.

In the first half of 2019, Tickets.com announced it had extended its relationship with Hillingdon Council. In time for the busy summer schedule, the borough implemented ProVenue to manage all ticketing requirements across a multitude of events and venues in the Greater London area.

The hosted web-based solution (SaaS) offers Hillingdon Council intuitive ticketing and marketing processes, improving ease-of-use for the general public, streamlining day-to-day operations for volunteers and staff, and expanding opportunities for consumer engagement.

As the year progressed, University Concert Hall and The Lights, two longstanding Tickets.com customers, also upgraded to ProVenue to take advantage of the latest ticketing technology.

University Concert Hall, a 1000-seat venue on the University of Limerick campus, now has the ability to provide its patrons with a premium digital experience–more convenient options for buying tickets, receiving tickets, and entering the venue.

The multi-purpose system, whilst continuing to support traditional barcode scanning, also allows patrons to receive and display tickets digitally on their mobile phones, simultaneously allowing the venue to track real-time customer stats as needed or automatically through scheduled reports.

The Lights, a multi-purpose venue in Andover that offers a full professional programme of music, theatre, comedy and dance, chose ProVenue in 2019 with the particular aim to modernise its patron and staff experience.

In 2019 The Lights debuted MyProVenue™, the next-generation customer-facing web application built for speed. MyProVenue, supported by self-service configuration through ProVenue, is providing The Lights with a new level of control over the online purchase experience.

This autumn, Dundee Football Club launched ProVenue to satisfy all ticketing requirements for the start of the 2019/20 Scottish Premiership football season. The platform extends the club’s data capture capabilities significantly, enhancing the club’s ability to analyse fan trends and improve fan engagement. Another highlight for the club is the platform’s inventory management, which allows centralised control over ticket sales and the features available to patrons through a variety of sales channels.

The Hub, Sainsbury Centre for Visual Arts, and Rosehill Theatre are among the other UK venues benefitting from a successful launch of ProVenue in 2019.

T.Cares Heart

2019 sees T.Cares grow

Throughout 2019, the Tickets.com UK team continued to embrace the T.Cares programme by supporting a number of initiatives in Milton Keynes and the surrounding area.

Through the global T.Cares initiative, Tickets.com employees seek to support the communities where they work and live – from charity fundraising and community service, to creating unforgettable experiences for those in need.

Earlier this year, staff volunteered at Emily’s Star to make up boxes for neonatal babies and new mothers in the area as part of the charity’s Neonatal Box Project.

Neonatal Box Project is a new initiative where the Emily’s Star delivered over 6,500 boxes to local and national neonatal units. The boxes created are emergency hospital necessities for babies born prematurely or underweight.

Tickets.com UK staff also showed their support by donating ten corporate hospitality tickets for the recent Bristol Rovers vs Milton Keynes (MK) Dons game in Sky Bet League One to the Bristol Rovers Community Trust and the ‘Gas Girls’ a Senior and Under 18 football team.

The Bristol Rovers Community Trust works with a variety of community offerings on social inclusion, health, education and sports participation projects to give back to the community. 

Most recently, Tickets.com donated four VIP matchday tickets to the home game against Coventry in Sky Bet League One to the Henry Allen Trust’s Treats and Wishes program.

The Henry Allen Trust was formed in memory of Henry Allen who tragically lost his battle with cancer in October 2013. The family chosen by the trust were treated to a once in a lifetime experience including a full stadium tour pre-match, lunch, pitch side access and were on hand for the Man of the Match presentations after the game in Club Platinum. 

For more information about T.Cares and to find out how your charity or project could get involved, visit https://provenue.tickets.com/uk/t-cares/.

Two longstanding Tickets.com customers choose to integrate new ticketing technology

University Concert Hall and The Lights have chosen to continue their successful partnerships with Tickets.com by migrating across to ProVenue®, Tickets.com’s most advanced platform.

ProVenue®, a hosted web-based solution offers intuitive ticketing and marketing tools that provide faster, easier transactions for patrons as well as deliver extensive data capture opportunities and new ways to analyse trends and enhance visitor engagement.

University Concert Hall (UCH) is a 1000 seat venue on the University of Limerick campus that has hosted some of the biggest names in music, opera, comedy, drama and more. The venue recently integrated ProVenue® to provide its patrons with a premium digital experience and more options when purchasing tickets, including how they wish to receive them.

A Tickets.com customer since 1994, UCH will implement many of the new system’s advanced features including Alfred – Tickets.com’s latest advancement in access control. The multi-purpose system, whilst continuing to support real-time barcode scanning, allows patrons to have their tickets delivered to their phone and the venue to utilise real-time scheduled reports relating to key customer stats.

The Lights is a multi-purpose venue in Andover that offers a full professional programme of music, theatre, comedy and dance together with an arts related education and training programme. It is also widely recognised as the hub for creative activity in the area.

The venue, a Tickets.com customer since 2006, has chosen to introduce ProVenue® to create a more modern ticketing experience for patrons. And, as with UCH, The Lights will utilise another of ProVenue®’s innovative features, MyProVenue™ – a next-generation customer-facing web application built for speed.

MyProVenue™ will streamline every dimension of the customer experience, from purchasing tickets to managing account preferences, all within a responsive framework that works across desktop and mobile devices.

The Lights have migrated across to ProVenue® to upgrade the online visitor experience whilst also using the platform’s intuitive framework to simplify day-to-day operations for staff. The venue will also be looking to utilise many of ProVenue®’s in-built functionalities including its advanced reporting tools to control data and plan targeted marketing campaigns to segmented audiences.

Tickets.com UK supports the Bristol Rovers Community Trust

The Tickets.com team in the UK continue to show their support to the T.Cares programme by giving ten corporate hospitality tickets to the Bristol Rovers Community Trust for the recent Bristol Rovers vs Milton Keynes (MK) Dons game in Sky Bet League One.

Through the global T.Cares initiative, Tickets.com employees seek to support the communities where they work and live – from charity fundraising and community service, to creating unforgettable experiences for those in need.

The UK team chose to support Bristol Rovers Community Trust in support of ‘The Return of the Gas Girls.’ The trust recently announced the return of a Senior Women’s football team alongside an Under 18s side for the 2019/20 season. The ‘Gas Girls’ were originally formed in 1998 but became Bristol Academy WFC in 2005 before finally becoming Bristol City Women’s Football Club in 2015. Now, for the first time since 2005, Bristol Rovers are being represented in the English Women’s football pyramid.

Tickets.com chose to give ten corporate hospitality tickets to the ‘Gas Girls’ for the home match against MK Dons at The Memorial Stadium as many of the young women involved in the team had never had the opportunity to attend a first team fixture, let alone sit in the hospitality seats.

Adam Tutton, Bristol Rovers Community Trust CEO and Women’s Chairman said: “Everyone at Bristol Rovers Community Trust are incredibly thankful for the generous donation of 10 hospitality tickets from the team at Tickets.com. The re-launched Bristol Rovers Women’s team thoroughly enjoyed their day at The Memorial Stadium. It was a great opportunity to offer the girls this experience and become a presence at the club.”

Commenting on the day, Natalie Jones, Internal Sales Manager at Tickets.com explained: “Women’s football is going from strength to strength, and it is great to see the re-launch of the ‘Gas Girls’ as Bristol Rover’s senior women’s team. We were delighted to be able to provide what was the first ever first team experience for many of the players and all from the comfort of the hospitality seats. We hope they all enjoyed themselves and best of luck for the season!”

For more information about T.Cares and to find out how your charity or project could get involved, visit https://provenue.tickets.com/uk/t-cares/.

Tickets.com UK supports Emily’s Star Neonatal Box Project through T.Cares Initiative

Tickets.com employees in the UK continue to show their support to the T.Cares programme and last week, staff volunteered at Emily’s Star to make up boxes for neonatal babies and mums in the area as part of the charity’s Neonatal Box Project.

Through the global T.Cares initiative, Tickets.com employees seek to support the communities where they work and live – from charity fundraising and community service, to creating unforgettable experiences for those in need.

The UK team recently chose to support Emily’s Star, a local charity formed in 2012 by Katie Elmer, to support children – and their families – with life limiting or life-threatening illnesses. The charity was created in memory of Emily Elizabeth who was born with Trisomy 18, a life limiting disorder, and was given just four days to live. Emily, against all odds, made it to 26 days before sadly passing away.

Six employees of Tickets.com went to support the charity’s pioneering Neonatal Box Project initiative which has seen Emily’s Star deliver over 6,500 boxes to local and national neonatal units. The boxes are an emergency hospital bag in a box for babies born prematurely or underweight.

Katie Elmer, Founder of Emily’s Star, said: “Emily’s Star relies solely on the support of individuals and companies to enable us to continue the work we do locally and nationally. Having volunteers from Tickets.com attend a box making session ensured that we were able to produce, send out and donate 100 Emily’s Gift Neonatal Boxes to units across the UK.

“100 babies in the next few weeks will receive a box which was lovingly put together by the volunteers. Each box we create costs us £40 to donate, so we were thrilled that Tickets.com also sponsored two of the boxes that were made yesterday!”

Commenting on the day spent at the charity, Natalie Jones, Internal Sales Manager at Tickets.com commented: “It was an inspiring day at Emily’s Star to learn more about Katie and her team’s amazing work, and then have the opportunity to play our part in the lives of 100 prematurely born babies. We hope the boxes make a real difference at the most difficult of times.”

For more information about T.Cares and to find out how your charity or project could get involved, visit https://provenue.tickets.com/uk/t-cares/.

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