Throughout 2019, venues and sports organisations across the UK have upgraded to the industry-leading ProVenue® platform from Tickets.com®.

Across the arts, entertainment and sport industries, venues are taking advantage of the platform’s integrated features, which are specifically designed to help clients access, understand, and capitalise on their own consumer data.

In the first half of 2019, Tickets.com announced it had extended its relationship with Hillingdon Council. In time for the busy summer schedule, the borough implemented ProVenue to manage all ticketing requirements across a multitude of events and venues in the Greater London area.

The hosted web-based solution (SaaS) offers Hillingdon Council intuitive ticketing and marketing processes, improving ease-of-use for the general public, streamlining day-to-day operations for volunteers and staff, and expanding opportunities for consumer engagement.

As the year progressed, University Concert Hall and The Lights, two longstanding Tickets.com customers, also upgraded to ProVenue to take advantage of the latest ticketing technology.

University Concert Hall, a 1000-seat venue on the University of Limerick campus, now has the ability to provide its patrons with a premium digital experience–more convenient options for buying tickets, receiving tickets, and entering the venue.

The multi-purpose system, whilst continuing to support traditional barcode scanning, also allows patrons to receive and display tickets digitally on their mobile phones, simultaneously allowing the venue to track real-time customer stats as needed or automatically through scheduled reports.

The Lights, a multi-purpose venue in Andover that offers a full professional programme of music, theatre, comedy and dance, chose ProVenue in 2019 with the particular aim to modernise its patron and staff experience.

In 2019 The Lights debuted MyProVenue^™, the next-generation customer-facing web application built for speed. MyProVenue, supported by self-service configuration through ProVenue, is providing The Lights with a new level of control over the online purchase experience.

This autumn, Dundee Football Club launched ProVenue to satisfy all ticketing requirements for the start of the 2019/20 Scottish Premiership football season. The platform extends the club’s data capture capabilities significantly, enhancing the club’s ability to analyse fan trends and improve fan engagement. Another highlight for the club is the platform’s inventory management, which allows centralised control over ticket sales and the features available to patrons through a variety of sales channels.

The Hub, Sainsbury Centre for Visual Arts, and Rosehill Theatre are among the other UK venues benefitting from a successful launch of ProVenue in 2019.

Hillingdon Council has continued its successful relationship with Tickets.com by migrating across to ProVenue®, Tickets.com’s most advanced platform.

The new system, which will manage all ticketing requirements across a multitude of events and venues in the Greater London area, went live in June in time for the busy summer schedule.

A Hosted Web Based Solution (SaaS), ProVenue® offers intuitive ticketing and marketing processes that will support improved ease of use for the general public as well as provide extensive data capture and simplify day-to-day operations for volunteers and staff.

A Tickets.com customer since 2002 and well known for its cultural and artistic activity, Hillingdon Council will fully utilise many of the new system’s most advanced features, including MyProVenue™. A next-generation customer-facing web application built for speed, MyProVenue™ streamlines every dimension of the customer experience, from buying tickets to managing account preferences, within a responsive framework that works across desktop and mobile devices.

A key reason cited for the migration across to ProVenue® was the system’s inventory control function. ProVenue® provides a comprehensive matrix of roles and permissions to not only meet security and access needs, but this in-built functionality will permit Hillingdon Council to control data, inventory and ticket sales across a number of venues, sales points and channels.

ProVenue’s advanced reporting tools will also allow the team to design and implement bespoke marketing campaigns to sell more tickets effectively for each event and venue, including the Battle of Britain Bunker Exhibition, one of the borough’s most popular visitor attractions.

Since the 2014 launch of ProVenue® in the UK, Tickets.com® has integrated a growing number of UK clients to the industry-leading platform.

Across the arts, entertainment and sport industries, venues are taking advantage of the platform’s integrated features, which are specifically designed to help clients access, understand, and capitalise on their own consumer data.

Most recently, Tickets.com extended its partnership with Dundee Football Club, which will see the Scottish Premiership migrate to the ProVenue platform for the 2019/2020 season. The organisation will use the system’s data capture features to foundationally strengthen long-term fan engagement, while also improving the fan experience with the easy-to-use e-commerce and account management features that become possible with ProVenue integration.

Tickets.com will once again support the Monster Energy FIM Speedway of Nations, one of the speedway’s biggest competitions, when it returns to the National Speedway Stadium in May 2019. As a customer since 2016, the National Speedway Stadium is home to the Speedway Great Britain Premiership club, the Belle Vue Aces, who also use ProVenue to manage all ticketing.

The Harlequin Theatre, another longstanding client, migrated to ProVenue to be more competitive in the ever-expanding digital marketplace, encouraged by the responsive design of the selling interface and the ease with which the platform allows ticket selling and event administration to work in tandem.

Other arts and visitor attraction venues making the switch in recent times include the award-winning Roald Dahl Museum & Story Centre, Town Hall Theatre Galway, Music Mania and Mitchell Arts Centre—all of whom chose ProVenue to revolutionise the customer experience and improve in-house ticketing operations.

Guildhall Winchester, a new customer to Tickets.com, recently integrated ProVenue into their operations and will go live imminently with Alfred, the latest advancement in mobile Access Control from Tickets.com.

Venues refer to the ProVenue platform’s flexibility as a key reason for partnering with Tickets.com or migrating from legacy products. As ticket purchasing behaviours have become more on-demand and self-service, MyProVenue™ has helped venues such as The Theatre Chipping Norton, Trinity Arts Centre and Leeds College of Music adapt and provide their consumers with a simple and convenient way to buy tickets online, anytime.

Tickets.com works with a range of sectors across the UK and Ireland and continues to evolve its industry leading ProVenue technology. The recent introduction of its Membership and Loyalty (don’t we have another T.News story to link to for this?) features has generated a lot of interest, and with more powerful features on the way, the Summer of 2019 promises many more migrations to ProVenue.

Nick Kinsella, Technical Account Manager, said: “ProVenue continues to grow across the UK with many venues choosing to migrate to enhance the experience for fans and patrons.

“We are especially delighted to announce the extension of our partnership with Chesterfield Theatres, which will allow the organisation to manage ticket sales across a multitude of sales points including The Pomegranate and Winding Wheel Theatres, a call centre and their Visitor Information Centre.  Equally we are thrilled to extend our long-term relationship with Dundee Football Club who will benefit from the digital approach Tickets.com has adopted.

               “We are very excited about the future of the ProVenue suite of products including MyProVenue and Alfred. The intuitive design and interfaces allow for self-administration and self-service at the touch of a fingertip.”