Digital Tickets Archives • Tickets.com

paranaple arts centre | Devonport, Tasmania, Australia

The paranaple arts centre is home to the Devonport Regional Gallery, Town Hall Theatre and the Devonport Visitor Information Centre in Devonport, Tasmania, Australia (Devonport). Managed by the Devonport City Council, the paranaple arts centre was challenged during the pandemic with events being postponed, rescheduled, and restrictions in play like many venues across the globe. Fortunately, The paranaple arts centre team was able to pivot and adjust using some key tools provided by Tickets.com.

“The team at Tickets.com were very helpful ” – Tim Cooper, Visitor Services Coordinator, Devonport City Council, Devonport, Tasmania, Australia

Tickets.com Interviews | Tim Cooper, Visitor Services Coordinator, Devonport City Council, Devonport, Tasmania, Australia

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Hickory Crawdads | Migrating to Tickets.com ProVenue Ticketing Platform

The Hickory Crawdads joined Tickets.com in late 2019 and have been maximizing their use of vouchers and reporting functionality from the ProVenue system. Additionally, they have expanded their group sales and offered new fan purchase flow options with FEVO, a Tickets.com certified Registered Developer.

Tickets.com Interview | Kristen Buyner, Director of Ticket Operations, Hickory Crawdads

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Phillies | Always Loyal with Stored Value

PhilliesScript PNG The Philadelphia Phillies in tandem with their concessionaire Aramark have been in the stored value game for over 18 seasons. Working closely with Givex™, a Tickets.com certified solution via the Registered Developer Program, they have taken stored value to a new level.

What is Stored Value?

Stored value is ticket functionality which enables barcoded tickets to have multiple functions, (gate entry, food, beverage, and merchandise redemptions) with the scan of a barcode on a Point of Sale (POS) system.

“The Phillies have been a valued, long-time Givex partner and are using gift cards and Uptix to enhance their fans’ ballpark experiences,” said Debbi Blackburn, Vice President of Business Development at Givex. “Our leading stored-value ticket technology and overall Givex tools provide them with new opportunities to engage with and reward fans for their incredible loyalty,” she added.

Stored value tickets are used every game day at Citizens Bank Park for a slew of programs including, Designated Driver Program, fan appreciation gifts, group outings, club-designated premium areas, customer service issues, and more.

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Tampa Bay Rays | The Walk Up Game

Going into the 2021 season, the Tampa Bay Rays explored all kinds of new technologies to help them collect more directional data, identify more of their fans, and improve the overall ticketing experience.

Tickets.com sat down with Jimmy Reed, Manager, Strategy & Analytics at the Tampa Bay Rays to discuss the 2021 season and what they learned while welcoming back their fans into the stands.

The Walk-Up Game

A portion of sales for the Rays come from game day ticket purchases at the box office, known as walk-ups. While in the past walk-up sales were done in-person, in 2021, the Rays made modifications to adopt mobile-only ticket sales. On game day, fans looking to purchase tickets were met with QR-code signage which when scanned, took them through the MyProVenue^™ ticket purchase flow and then to ticket delivery within the MLB Ballpark™ app.

“We’ve been mobile-only the whole year, we’ve had the ability for fans to scan a QR code to buy tickets through the MyProVenue^™ purchase flow, but we really wanted to see if we could take it to that next step to make the experience even quicker.”

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Erie County Fair | The Best of Summer with Digital Tickets

Hamburg, NY Tickets.com and Erie County Agricultural Society made history at the 181^st Erie County Fair (Fair) in Western New York in the summer of 2021. For the first time ever, the ‘Best 12 Days of Summer’ admission tickets were sold exclusively online through MyProVenue™, the Tickets.com web application for digital tickets.

Under the cloud of the pandemic, the Fair had a compressed timeline for planning, marketing, and selling tickets to their GUSTO Grandstand events as well as fair admissions. Events and operations were pulled together in just over 80 days once state and county officials provided final approval and guidelines when normally the planning process would be a year in the making. That’s 285 days less, for those of you doing the math.

The 2021 Fair Experience

Though the team knew the Fair would not look the same, it would remain true to the values and traditions that are reminiscent of the annual event. The team was anxious to provide families with the opportunity to create memories in person, get back to tradition, where patrons could immerse themselves in a world of ‘Summertopia’ with the traditional crazy foods, cute animals, top-notch competition, spinning rides, and just plain fun entertainment.

The adjustments started with online-only ticket sales while in previous years patrons could make purchases in retail locations. Ticket inventory was adjusted and re-adjusted for events at the Fair Grandstand, the aisle walkways were widened and vendors were limited to increase social distance, and the Fair also offered free parking to limit contact touchpoints. With staffing shortages, the 2021 Fair was very different.

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